Paperless Free Press?

By Joel Thurtell

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Did you know that the Detroit Free Press is now a news ORGANIZATION?

It’s not a newsPAPER any more.

Surprise! That object you’re reading with your morning coffee has gained three syllables.

What’s going on?

A Freepster tells me honchos at Michigan’s oldest newspaper are consciously cultivating the new wording.

NewsPAPER — not cool.

News ORGANIZATION — very hip.

Are they trying to prepare the staff for something, like maybe no more printing presses?

Managers have said they’re converting pell mell to the Internet.

Do they really mean it?

Sure would be strange not having a morning PAPER.

Contact me at joelthurtell(at)gmail.com

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